Expanding the digital experience for the Adidas Uprising basketball tournament to aid and excite athletes, families and scouts. Our experience was designed to be adaptable to an ever-changing event space.
Combine branding, marketing, and event information at multiple user end-points. All of this had to be quick set-up and take down with strict technical requirements.
A balance of content and scheduling was updatable but also self sufficient due to limited internet connection.
Depending on time of day, screen content would be optimized for event information.
Placing the important information for the audience at a specific location was well received.